Step 1: Draft a plan for dissemination and capacity development for social change

A plan for communicating the findings of your evaluation should be drafted in the early stages of the evaluation.

The advantages of drafting a plan early are as follows.

  • Identifying all relevant audiences for the evaluation results. Adopting the right language and medium to communicate your findings will help you get the messages across.
  • Engaging with relevant stakeholders who may have a stake in implementing future recommendations. Involving these stakeholders in your evaluation from the start makes it more likely that they will own and act on its recommendations. Go to Step 2 of Tool 5 to help you map the relevant stakeholders.
  • Exploring capacity-building opportunities. Stakeholders in the evaluation who have the enhanced capacity and skills to take a gender and intersectional perspective can make better use of the evaluation’s results and make better choices in the future. Thus, developing their capacity and skills is a good investment towards positive change.

How to draft a dissemination plan

For inspiration, consider the outline provided below of a plan for the exploitation and dissemination of the results of your evaluation:

  • introduction,
  • description of the intervention evaluated,
  • scope and objective of the evaluation, including a gender and intersectional perspective,
  • target audiences, including gender equality stakeholders,
  • levels of dissemination activities,
  • dissemination channels, considering gender differences in information consumption,
  • briefings and workshops/conferences/events,
  • website,
  • publications in academic and non-academic journals,
  • draft plan of activities.