Action aimed at favouring access by members of certain categories of people, in this particular case, women, to rights which they are guaranteed, to the same extent as members of other categories, in this particular case, men.
See also: temporary special measures; specific action
… is not to punish or deter men, but to provide a form of positive discrimination or affirmative action to ensure equal … Chambers of Commerce and lobbied the Government to take positivemeasures and change national policy on women's issues. After …