… feels like it is aimed at all people, not just one gender. When creating a piece of communication material, … consider: Choice of voice-over artist . Consider if the gender of the voice-over is perpetuating stereotypes, such as … about whether they are repeating stereotypical genderroles, or whether they only include one gender. Gende r of …
… the images we choose to use. A piece of communication is gender-discriminatory if the people within the images are … you use in your communication material do not reinforce gender stereotypes by including a wide mix of people in … emoji sets repeat stereotypes by putting men in active roles (sports people, or professionals) and only including …
… are generalised images about people within a society. A gender stereotype is a preconceived idea where women and men are assigned characteristics and roles determined and limited by their gender. Stereotypes about gender often take one of two forms. …
… so you may feel that it is safest to avoid any mention of gender altogether. Indeed, we sometimes recommend gender-neutral expressions as one way of avoiding … basis and can therefore hide important differences in the roles, situations and needs of women/girls and men/boys. …