… post-campaign research, sharing of experiences from other countries, radio and TV adverts, a 13-week television series, … has good transferability prospects, particularly for countries where traditional roles of women and men prevail. … rate and the highest female inactivity rate within the EU. There is a deeply-ingrained culture that emphasises the …
… employment gap In all Member States and in most accession countries employment and participation rates for women, even … lower than for men. The employment rate for women in the EU Member States is approximately 62%, versus 75% for men. … relate to their participation in the labour force. In the EU-28 on average in 2012, although women represented 46% of …