“1522 – E’ l’ora di reagire”
National television spot. Texts: Male voice. "I saw woman sleeping durign the day; I saw a woman to close windows to avoid to not see the world hurting her. But the world is inside the window". Female voice: "It is time to take action. Every day, every hour, a woman is victim of violence. You can also call the 1522. 'I did it'".
Aims and objectives
To promote the national telephone helpline 1522; to invite women victim of violence to ask for help
Results and impact
no evaluation. 32.000 people call the telephone line every year
Creator/owner/responsible institution
Governo Italiano; DPO - Dipartimento per le Pari Opportunità
Stakeholder, Firstname: Rosalba
Stakeholder, Family name: Veltri
Additional information
Nuts code: IT