Stop violence against women the red card
A web film and electronic idol posters with All-Denmark soccer players giving DV the red card. A facebook site is established to spread the message and with competitions with All-Denmark team merchandise as prizes. The Min of Gender Equality lists the campaign as a good practice
Aims and objectives
To make the All-Denmark team give vilence the read card to break the tabu on DV in order to create a popular movement against DV
Results and impact
Creator/owner/responsible institution
Ministry of Gender Equality
Stakeholder, Firstname: Dorte
Stakeholder, Family name: Bindslev
Additional information
Nuts code: DK0