Media organisations are invited to sign the Charter and commit to increase gender equality in their management. Organisations are asked to develop a plan for improving gender diversity in the top and subtop level of management. The Charter is a public commitment, a code with clear agreements regarding the realisation of gender diversity at top and sub-top management levels. Signing the Charter constitutes a voluntary commitment. It works by peer pressure; once competitors have signed it and use in their Human Resources and recruitment, other companies within the sector soon follow.
Aims and objectives
- To promote gender equalitly self-regulation protocols amongst all employers, including the media, and to encourage companies to consider gender diversity in their organisation, in particular at the top level of management.
Results and impact
207 employers have signed the Charter and developed a plan to improve gender diversity in their organisation. An independent and well-respected panel monitors the implementation of the company plans annually, providing results and guidance for future improvements
Talent to the Top
Stakeholder, Firstname: Dirk
Stakeholder, Family name: Hamaker
Subtype: Protocols which promote gender equality
Nuts code: NL