The Future of media monitoring Comparing Gender and Media Equality across the Globe
An IAMCR pre-conference event
This pre-conference is concerned with the possibilities for doing advanced global-level, research on women and media. We aim to bring together scholars interested in large comparative studies of gender and media such as the Global Media Monitoring Project (GMMP), the IWMF newsroom study, the EIGE study on media organizations. Advanced analysis of already existing data will be presented in the first section, then participants will be able to share ideas on how to advance comparative research. There will also be time to learn how to do use of an open access dataset that will be launched at the pre-conference.
A special focus will be given to the GMMP that since 1995 has mapped the status of women in the world news media in more than 100 countries and served as a reference point for data on gender equality indicators in news content. The event will open discussion on innovations for the 2020 GMMP edition, and strategies for attracting interest for participation in countries that are not yet part of the study. The event will investigate possibilities to find viable, sustainable models for funding, organizing and curating this kind of data and securing the continuity of the GMMP and the new dataset. It will be a space to gather information on the ways in which the GMMP methodology, instruments, process and outcomes have been useful, as well as to discuss new dimensions and indicators for the 2020 edition.
The topic of the pre-conference is especially important in view of the upcoming 25-year assessment of progress made in the implementation of the 1995 UN Beijing Platform for Action (BpFA), in which “women and the media” is included as a critical action area (Section J). BpfA is central for gender and media scholars and policy makers, and is the foundation for achieving the Sustainable Development Goals.
Participation and registration: GMMP-coordinators and participants who are involved in large comparative studies of gender and media are especially welcome, but the pre-conference is open for all. Maximum 40 participants.
Organisers and sponsors
- University of Gothenburg, Department of Journalism, Media and communication, (lead organiser)
- Global Media Monitoring Project network
- Nordicom is a publisher and a Nordic knowledge centre in the field of media and communication, In autumn 2019 Nordicom will publish an edited volume, Comparing Gender and Media Equality Across the Globe
There is no fee but you need to register: https://iamcr.org/madrid2019/future-media-monitoring
The International Association for Media and Communication Research - IAMCR - is the preeminent worldwide professional organisation in the field of media and communication research