Recommendation on use of sexual stereotypes in advertising and commercial communication
Препоръки относно използването на сексуални стереотипи в рекламата и търговската комуникация
The recommendation "The commoditization of women in the alcohol advertisement" has given rise to a complaint for gender discrimination and harassment brought to the National Equality Body, to NCSR and at present, at the ECHR. Commoditization of women’s body and treating women as sex objects in the past years is related to the images and symbols of the widespread so called “chalga” culture.
Key information on trends and challenges on women and the media:
Relevant to image of women in Advertising
Format: 8 p.