"The right stance: Against DV!" ("Der richtige Standpunkt: Gegen Gewalt!")
The posters show photographies: prominent persons (politicians, artists, sportsmen …), men as well as women, but only their legs up to the hips, all standing firmly in surroundings typical for them (a stage, a football field ...). The posters are signed by the VIPs and they are quoted with a statement related to their profession. For example a singer says: "A strong voice against violence!" Furthermore all posters show the same headline ("The right stance: Against DV!") which is a play with words in German. The concept for the campaign had been developed in Germany and been used for a campaign in 2007.
Aims and objectives
awareness raising and informing about councelling centers in Vienna.
Stakeholder, Firstname: Sandra
Stakeholder, Family name: Frauenberger (Member of the Vienna Council)
Nuts code: AT13